About Us
At Our Thrive Tribe, we are driven by a passion for making a positive impact within the dental community, and helping dental industry partners achieve growth. To us, relationships mean everything. In building those relationships, it allows us to be able to confidently refer you to someone else in the industry that may be a good partner for your company, and vice versa. We play matchmaker where it makes sense, and where we genuinely feel like it would benefit you – not because we are obligated to make those introductions.
Our Thrive Tribe takes an ownership mindset when it comes to our work. This means every action we take is as if we were an equal owner of your business. Rest assured, we’re not here to take anything from you; rather, our commitment is to be a valuable asset, always looking out for your best interests, above all else. Having a dedicated team member on your side can be truly game-changing. Let’s work together to create an extraordinary impact within this dynamic dental industry, one that reflects your values and drives remarkable growth for your business.
From Social Media to Full-Service Marketing: Evolving to Meet Your Needs
When we first started, Our Thrive Tribe’s focus was clear: social media management for dental practices. We saw a need to help dentists build authentic connections online and differentiate themselves in a competitive market.
But as we grew and listened to the needs of our clients, we realized something powerful: the dental industry partners supporting these practices—DSOs, consultants, and vendors—needed help too. They needed more than social media; they needed comprehensive strategies to reach their audience, elevate their brands, and build meaningful relationships.
So, we evolved.
Today, we’re a full-service marketing agency specializing in helping dental industry partners connect with DSOs and group practices. We offer everything from social media to branding, email campaigns, website development, and more. But at our core, one thing remains the same: our commitment to building real, lasting connections and making a genuine impact.
We don’t work with just anyone. We dedicate our time and energy to the clients we believe in and the partnerships that align with our mission to help the dental industry thrive. If you’re ready to elevate your marketing, let’s get to work—together.
Who Are We?
You’re likely thinking, “Okay, this is…different…” And, well, you couldn’t be more RIGHT! At Our Thrive Tribe, we are different. We are a woman owned and operated company. We are sassy and outgoing. We like to have fun while we work and leave a little sparkle everywhere we go. It will become clear that you are an Our Thrive Tribe client when you can’t go more than five minutes without someone saying, “I see you everywhere on LinkedIn!”
We believe that you can’t start a true relationship with someone by hiding who you truly are, so we are proud to be ourselves every day. We are comfortable in our own skin, and can translate that confidence through your own brand and practice.
Sarah Ruberg
Head Unicorn. Plant lady.
Sarah “Sparkles” Ruberg is the founder of Our Thrive Tribe, a strategic marketing agency that empowers industry partners and DSOs to grow their brands and businesses with authenticity and purpose. Sarah believes the quality of our lives is determined by the quality of our relationships. By helping clients—whether corporate brands, founders, or individuals—gain self-awareness, she equips them to better understand others, build stronger connections, and create meaningful impact.
With over a decade of experience in dentistry, Sarah’s passion was inspired by witnessing clinicians embrace entrepreneurship. Today, she leads a growing team, offering strategic advisory and marketing services to industry partners who want to grow and thrive in the DSO space.
For Sarah, the most rewarding part of her work is helping others uncover their true potential and thrive in both business and life—with just the right amount of sparkle.